The Inconsistent Answers You Get From Facebook Chat Bots
What is Chatbot Marketing? A quick Google search of the term will give you a lot of different answers. “A bot” is one word that may be used to refer to artificial intelligent computers, whereas “chatbot” is a more generic term. So which is it? What is Chatbot Marketing? What does it mean?
Chatbot Marketing is social media platform companies and marketers use to enable automated communication with potential customers. Chatbot technology uses software known as chat bots to automatically converse with end users and perform tasks such as engaging customers through chat, responding to queries, or even promoting products and services. Users will often find that chat bots will engage and answer questions in a manner a real person would, often utilizing programmed responses depending on what the user inputs. These automated systems are being used across a wide variety of different industries, from automotive companies using chat bots to Facebook users having conversations with their friends, to medical transcriptionists using voice recognition software to perform long-winded sentences.
Chat Bots are being used by a variety of different industries in order to provide customers with better and more convenient ways to communicate with a business. One example is an auto repair shop in Georgia that gives its customers the option of leaving an online inquiry and then receiving a prompt response via phone call. The company’s A.I. chat robots then translates the question and translates the response automatically, converting both the two into a two-way conversation and ensuring that the auto repair shop stays in first place in their target market.
Chat Bots are also being used in medical transcription services. This type of service requires patient interaction and good quality transcribing. Since it is impossible for a live customer interaction to take place, it is important that all customer enquiries are answered promptly and professionally. This is where A.I. chat bots come into play; they are able to translate medical inquiries into simple, easy-to-understand clauses, which then makes it easy for the transcriptionist to record and save the information for future use.
Chat Bots are also useful when answering potential customers’ questions. It is common for customers to ask how certain products or services work, what benefits there are to opt for a product or service, etc. In this case, a potential customer may not be able to verbally communicate their query, but they can send a message through social media, such as Facebook, asking a question via Facebook Live. Once an A.I. chatbot responds to the request, the bot will record the enquiry and deliver the appropriate answer or details to the person who sent the message.
The insidious influence of these bots is very widespread in our current society. As more people rely on their social media profiles to make informed decisions on products and services, they are increasingly likely to turn to voice chat robots to get the answers they need. Even doctors are now using Facebook Messenger to track patients recovery progress. Thankfully, there are technological solutions available to prevent such insidious influences from overtaking our communication methods. Chat Bots are one such technology that can help us prevent the infiltration of insidious influence in the future.