Traci's Marketing Cake

Clubhouse Marketing is a new and promising platform for brands to connect with consumers and other industry leaders. The app takes networking, webinars and podcasts to a whole other level by removing conventional boundaries between businesses and their audience. For brand leaders, this offers the opportunity to express their company values and connect with audiences […]

Digital marketing has evolved rapidly in the past 10 years. Many marketers are now using a mix of digital tools to connect with customers and drive growth. Using the right tools can help you stay ahead of your competitors. In 2026 and beyond, we expect to see virtual and augmented reality become even more popular […]

Email is a powerful digital marketing tool that helps businesses reach new customers and build relationships with existing ones. It’s also one of the most effective marketing channels in terms of return on investment. However, you need to know how to use it properly if you want to get the most out of your campaigns. […]

Search engine optimization (SEO) is the process of increasing your website’s organic visibility in search engines. SEO helps your content reach the right audience at the right time, whether they’re researching information about your brand or buying your products and services. SEO is a strategic approach to marketing that relies on keywords and phrases to […]

Digital marketing is the process of promoting products and services over the internet and other digital media. It includes the use of websites, social media platforms, search engines and apps to attract customers and increase sales. The primary objective of modern digital marketing is to raise brand awareness. This can be done through various methods […]

Weibo Marketing is a powerful way to create buzz around your brand or product. It offers a variety of different marketing tools to choose from, including paid advertising and organic growth. But it is important to know the demographics of the Chinese audience before you start your Weibo marketing strategy. Ensure your posts are short […]

The influencers you choose to work with should be able to communicate the message you want your audience to receive and create content that is authentic and engaging. They also should be able to connect with their followers and build trust. Influencers can help you reach a wider audience by using social media to promote […]

Instagram is an essential platform for ecommerce businesses to market their products, build loyalty, and create a world-class customer experience. Here are a few tips to help you get started with your marketing efforts on this popular social media platform: Create a Strategy The first step in an effective Instagram strategy is to determine your […]

LinkedIn Marketing can be a hugely powerful tool for businesses to reach out to their target audience, build brand awareness and generate leads. It’s important to be strategic in your approach and ensure that you are targeting the right people with the right content at the right time. The first step to a successful 2023 […]

Influencer marketing is an effective way to reach your target audience. Unlike traditional advertising, influencers share their experiences with products they love and use, making them more likely to buy your product and become brand advocates. One of the main benefits of working with an influencer is that they have a large and engaged audience […]