A quick way to increase engagement with your Instagram marketing efforts is by creating an Instagram story. This format allows you to tell a quick story while allowing your followers to interact with your brand in a more personalized way. Stories are perfect for mobile experiences and can help you attract new followers as well. Buzzfeed, for example, regularly hosts takeovers. They post recipes and other content for their stories, and each one is saved as a Highlight.
A professionally-designed Instagram account should include additional details, including contact information, type of business, and location. Your content should also reflect your business, such as showcasing the lifestyle of your customers. In addition, your posts should be visually appealing and elicit a sense of engagement. If you want to capture new followers, try to post at least 12 times per week. This will ensure that your Instagram marketing efforts are successful. In addition to posting content regularly, consider running contests to drive engagement. Contests are popular on Instagram, and they are an effective engagement tool, especially when they offer free instagram followers.
Stories can be either pre-recorded or live. Live stories can draw viewers into the moment while pre-recorded stories are perfect for in-depth coverage of products, one-time promotions, or narratives. Stories that leverage the FOMO effect can drive visitors to the page where they can purchase a product. Story Highlights can include links to information, downloadables, and surveys. The possibilities are limitless! You should consider incorporating all three to make your Instagram marketing strategy as effective as possible.
It’s important to choose the right hashtags for your posts. The hashtags you choose will help you target your audience and keep your Instagram profile looking visually consistent. Using relevant hashtags will help you boost your engagement. This is a must-have if you want your brand to be noticed by users. Once you have chosen the right hashtags, you’ll be one step closer to reaching your Instagram marketing goals. Make your followers feel special with your posts and grow.
IGTV: The latest Instagram story format is a great way to spread the word about your brand. It has a unique format, and IGTV videos are four times larger than regular photos on the Explore tab. In fact, 75% of Instagrammers have acted on a post they liked or shared. With these new features, you can make your Instagram story stand out even more. And don’t forget about the power of AR filters!
Hashtags are a key part of your Instagram marketing strategy. They should be short, containing your brand name. They will make your content more discoverable, help your audience find you, and help you organize your content. Also, hashtags are a great way to create a community around your brand. So, use them wisely. Your Instagram followers will thank you. Take the time to experiment and find the right hashtags for your brand!