During the last two weeks, MeWe has seen a rush of new users sign up. This new social networking platform is trying to break free of the echo chamber of the usual algorithms. It’s a place where users can have conversations on niche topics, join conversations on their favorite topics, and be free from strict […]
Author: Rebecca Lewis
Developing a Digital Marketing Plan
Developing a solid digital marketing plan takes some time and effort. It may require optimizing your online advertising campaign, or finding a new way to connect with your customers. However, an effective digital marketing campaign will drive qualified traffic to your website. Identifying what your customers want is the first step, and then you can […]
How to Get the Most Out of a Popular Social Media Platform
The Clubhouse allows you to interact with others. It lets you organize discussions, share tips, and set expectations for other members. The Clubhouse also lets you follow other people and engage with them on a deeper level. It is not just a social media platform – it is also a tool for building your brand. […]
Digital Marketing Trends That Promote Brand Awareness
As digital media evolves, so do the tools available to marketers. Predictive analytics is one such tool that uses data mining, predictive modeling, and machine learning to help predict future behavior. Many industries are now embracing this technique, and applications have ranged from advanced lead scoring to customer segmentation and personalization. Another tool for marketers […]
How to Write an Effective Subject Line for Your Email Marketing Campaign
When you send out an email to a subscriber list, you want to create a subject line that draws them in. A subject line must be catchy, and contain no more than 40 characters. The subject line should also be no longer than five to seven words. Readers tend to skim through their email inboxes […]
Search Engine Optimization and Link Building
Search engine optimization, or SEO, is a critical strategy for online businesses that want to increase organic traffic to their websites. A successful strategy will begin with in-depth research. It is essential to conduct a competitive analysis and identify high-performing keywords. Secondly, it is important to create content for your website that Google crawls. The […]
Digital Marketing Idea – Promoting Your Brand Awareness Through Social Media
A Social Media campaign is a great way to increase your brand awareness. This type of advertising is also useful for engaging your target audience in world issues. If done correctly, this campaign can generate sales and increase your customer base. It is also a great way to increase your page rank. In addition, it […]
How to Use Weibo for Social Media Marketing in China
Getting the word out about your brand using Weibo is essential if you want to be successful. This micro-blogging site, which is also known as Chinese Twitter, lets you post images, videos, and GIFs. It requires skill in copywriting and knowledge of the 140-character limit. You can use Hashtags to attract new customers and write […]
How to Use Influencer Marketing to Increase Brand Awareness
Using influencers as part of your marketing strategy can be a smart way to boost your business. It is important to know your target audience well so you can identify the best influencers to work with. This can help you tailor your message and develop a better strategy. For example, Sony has collaborated with a […]
How to Use Instagram Stories for Social Media Marketing
Instagram is a great tool for boosting visibility. With millions of posts, choosing the right hashtags can help your posts stand out. Instead of using generic hashtags, choose industry-specific ones. Try researching the top performing posts for your category to choose a hashtag that will give your posts the most visibility. Make sure to also […]